Top Of Mind

In marketing, top-of-mind awareness refers to a brand or specific product being first in customers’ minds when thinking of a particular industry or category.

The team at Bookabach had established themselves in the market as the go-to place online to find your perfect holiday home for rent in any New Zealand location.

This design project looked at a playful Brand Identity and story to build a querky personality for the growing online service. Simplifying the process to booking your next holiday escape. Your perfect match, is at Bookabach.

Let’s head to the beach! Book now at